Creativity – our hidden gem

Have you ever found yourself in a meeting where your boss suddenly calls for more creativity?

You glance around the room, noting stern faces in grey suits, each person hesitating, waiting for someone to speak. A single feeling dominates the atmosphere: the fear of the inevitable—the courage to accept being seen as ridiculous.

Internally, you might be thinking: “What the heck? My entire career has revolved around being serious, professional, reliable, organized, streamlined, politically correct and structured. Now, I’m expected to be creative? Isn’t that reserved for artists, comedians, musicians or marketers, not me? I’m not Frida Kahlo, Coco Chanel or Thomas Edison, I am … well …?”

Yet studies reveal that creativity is one of the most sought-after skills in today’s business landscape. In an era where AI threatens to take over many streamlined jobs, human creativity—alongside strong communication skills—becomes our competitive edge, distinguishing us, our companies, and our leaders.

Dr. George Land, in his enlightening TEDx talk (check it out here: https://lnkd.in/ex7KHFMa ), emphasizes that we are all born with creativity and explains how this innate skill gradually diminishes over time, leaving us feeling confined within rigid boundaries while life around us remains vibrant, colorful, and full of possibilities.

The challenge lies in rediscovering and reactivating our creativity.
The good news? Creativity flows within all of us.

The bad news? Modern life often buries it under stress, societal conditioning, constant distractions, and the relentless pursuit of efficiency. We’re taught to streamline, to conform, to avoid mistakes. But creativity thrives on one essential ingredient: the courage to fail.

This journey requires boldness, courage, and the right tools and support.